MVP Development for Mental Health Startup

Client Name:

Mindnest

Industry: Mental Health & Wellness (Tech Startup)
Service Delivered: MVP App Design & Development
We developed branding and a minimalistic logo to reflect calm, trust, and modern wellness.

Objective:

To rapidly design and develop a HIPAA-compliant MVP for Mindnest that would validate the Startup's mental health app concept, enable real user testing, and support fundraising—all within an 8-week timeline and a lean budget.

⚠️ Client Problem

Mindnest was a bootstrapped mental health startup founded by two clinical therapists aiming to make therapy more accessible via a mobile-first app. However, they faced challenges that prevented them from validating their idea or getting funding:

Their core challenges were:
❌ No technical co-founder
❌ No working product to show investors
❌ Limited budget & strict 8-week launch timeline
❌ Needed HIPAA-compliant architecture
❌ Required rapid user testing & market validation

✅ Our Solution

We built an MVP (Minimum Viable Product) that delivered core value with minimal spend and maximum usability.

TMVP Goals:
• Let users book and attend virtual therapy sessions
• Allow licensed therapists to onboard and list availability
• Create HIPAA-compliant chat and video support
• Collect feedback to validate retention, usability, and therapist demand
What We Did:
1. Product Strategy & Wireframes
o Delivered clickable wireframes within 1 week
o Created roadmap to prioritize high-impact features
2. MVP Development (6 Weeks)
o Built using React Native (cross-platform)
o Firebase backend (scalable, HIPAA-ready architecture)
o Integrated Agora for secure video conferencing
o Added Stripe for therapist payments and payout tracking
3. User Testing & Launch
o Launched pilot with 50 therapists and 300 beta users
o Used Mixpanel for feature usage tracking and user flow optimization

Metric

Pre-MVP

Post-MVP Launch (60 days)
Registered Users
0 5,200 (↑ exponential)
Therapist Signups
0 87 licensed professionals
Average Session Booking Time
- Under 3 mins
Session Completion Rate
- 92.4%
Customer Satisfaction (CSAT)
- 4.7/5
Monthly Active Users (MAU)
- 2,100+
Retention After First Week
- 62%
App Crashes
- < 0.4%
Funding Secured (Post-MVP)
- $450,000 Seed Round

🧠 Key MVP Features Built

User onboarding for clients and therapists
In-app video call & real-time messaging
Therapist scheduling & availability management
Push notifications for appointments
Stripe-based billing & payouts
Feedback and reporting system

✅ Key Insights & Wins

Helped Founders Secure Funding within

90 Days

of Launch

Delivered Adoption Rate

97%

From Early Testers

Provided Analytics & Usage Data

Critical

For Product Scaling

Currently Scaling to a Full App With

30+

Features Based on real Feedback

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Giving Your Vision a Smooth Transition to Reality.

By enabling an innovative digital experience that fulfills new-edge demands.

13+
Years of Experience
30+
Industries Mastered

MVP Development for Mental Health Startup

Mindnest

Objective:

⚠️ Client Problem

✅ Our Solution

📊 Results After 60 Days of Launch

Metric

Pre-MVP

Post-MVP Launch (60 days)

Registered Users

Therapist Signups

Average Session Booking Time

Session Completion Rate

Customer Satisfaction (CSAT)

Monthly Active Users (MAU)

Retention After First Week

App Crashes

Funding Secured (Post-MVP)

🧠 Key MVP Features Built

Industry Use Case

✅ Key Insights & Wins

90 Days

97%

Critical

30+

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